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California's more personal bank takes pride in its service and community involvement. We help them communicate that in an authentic way. And I'm not just a creative on the account, I'm also a customer.



Statewide in-branch campaign

Union Bank celebrates and supports inclusivity, diversity and equality for all. 

ATM screen

UB Pride - ATM screen.png

In-branch media - tent card

UB Pride in-branch media - tent card.png

In-branch media - video (storyboard - video being produced)

UB Pride in-branch media - video storyboard.png

More in-branch media


Through a partnership, Union Bank is helping California families in need of high-speed internet and computer hardware get what they deserve.

Printed flyer

UB EveryoneOn in-branch media - flyer.png

Creative Direction: Steve Lee

Art Direction: Gustavo Cordova

Copywriting: Harvey Kaner

Union Bank
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