We created this work for Forge 54 2016. I was on the board, heading up messaging across all media.
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Illumination Foundation is solving homelessness for thousands of people in Orange County. The first priority is finding them a home. Then their medical, food and job issues can be remedied.
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About Forge 54
100+ marketing professionals come together once a year for a weekend of skilled giving. In just 54 nearly-sleepless hours, we create an entire marketing campaign for one lucky nonprofit of our choice.
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WEBSITE, VIDEOS
Microsite Copy
The whole idea behind the Street to Home program is encapsulated in its name. Once people have a home, every other challenge can be overcome through Illumination Foundation's many services.
Copywriting: Harvey Kaner
Videos
Creative Direction: Harvey Kaner
Copywriting: Harvey Kaner